Thai Monarchy

Thailand’s monarchy becomes a subject for discussion

As the country marks five years since its beloved King Bhumibol died, the Royalist Marketplace is trying to break the taboo on debating the monarchy

Pavin Chachavalpongpun
October 13, 2021
Thailand’s monarchy becomes a subject for discussion
A royalist supporter holds a portrait of the late Thai king Bhumibol Adulyadej as they take part in a rally to show support for the Thai royal establishment in Bangkok on October 27, 2020. Photo: Lillian Suwanrumpha/AFP

For seven decades, King Bhumibol Adulyadej led an authoritative reign in Thailand, transforming the declining royal institution into the country’s most powerful political entity. 

Since his death on 13 October 2016, the monarchy has declined to its most vulnerable point, challenged by months of protests calling for an immediate reform of the monarchy, with some protesters speaking of a ‘Republic of Thailand.’

Discussions of the monarchy have long been considered off-limits in Thailand, with the royal family fiercely protected by the lèse-majesté law that forbids insulting comments toward them and carries a possible prison sentence of up to 15 years. 

Since the enthronement of Bhumibol’s successor, King Vajiralongkorn, the taboo on the monarchy has been broken and the younger generation is eager to confront the ‘elephant in the room.’ 

The problem of the monarchy, for the first time in history, has become a public agenda.

Screenshot from the main page of the Royalist Marketplace Facebook group. Photo: supplied

In April 2020, I founded a private Facebook group called Royalist Marketplace as an experiment to assess the viability of the setting of a venue for frank dialogues on the monarchy. 

The birth of Royalist Marketplace accelerated the erosion of the long-held taboo on discussing the monarchy and immediately received a hostile response from the government. In a way, the group provided some much-needed legitimacy for the government to enforce its power over cyberspace.

Four months after its inception, the group became a popular online meeting place for critics of the monarchy, attracting more than 1 million members.

In Thailand, online activism has become a particularly indispensable part of street activism, unfurling the influence of social media on behalf of political movements on the ground. By the end of summer 2020, protests had already commenced, filling the streets with angry young men and women who wanted to see political changes in their country.

The Thai government filed a cyber crime complaint against me as the group’s founder. Authorities asked Facebook to block Royalist Marketplace, threatening to charge our internet service provider under the Computer-Related Crime Act. Facebook complied with the request and blocked access to Royalist Marketplace in Thailand, stressing its obligation to comply with Thai laws. 

Immediately, a new group was established under a similar name, Royalist Marketplace-Talad Luang, with the Thai translation of the English name added. Overnight, the new group regained more than half a million of its original members. 

The next day, Facebook backtracked by announcing its plan to sue the Thai government for the forced block of the group. 

“After careful review, Facebook has determined that we are compelled to restrict access to content which the Thai government has deemed to be illegal,” a company spokesperson said. “Requests like this are severe, contravene international human rights law, and have a chilling effect on people’s ability to express themselves.” 

As of October 2021, Royalist Marketplace-Talad Luang remains active and accessible in Thailand and has more than 2.35 million members. 

Royalist Marketplace remains popular because it brings together like-minded youth who are curious about the monarchy. It offers a new environment in which sharing critical opinions on the monarchy is a ‘new normal,’ supported by peers and in defiance of long-held restrictions on the discussions on the monarchy.

Overnight, the new group regained more than half a million of its original members

The group openly discussed sensitive topics, including the political intervention of the monarchy, the intimate ties between the monarchy and the military, the ultra-rich Crown Property Bureau, the anachronistic lèse-majesté law and the brutality against monarchy critics. 

Members have also expressed critical opinions on the personality of King Vajiralongkorn, his eccentric lifestyle and use of fear to govern the kingdom. They threw off the shroud to open discussion of the institution, thus making gossip unnecessary. 

In many ways, Royalist Marketplace assists in altering the discourse on the monarchy. Once inviolable, the institution today is openly chastised, even ridiculed, despite the lèse-majesté law. The genie has been let out of the bottle and what has been said cannot be unsaid. Criticising the monarchy today is an irreversible process.

A protester holds up a sign calling for the reform of the monarchy laws as they face off with police in riot gear during an anti-government demonstration in Bangkok on September 4, 2021. Photo: Jack Taylor/AFP

Many members of Royalist Marketplace took to the streets to join the protests, multiplying the strength of supporters for a monarchical reform. The government has therefore faced two fronts of the war: one on the streets and the other in cyberspace. 

In both arenas, protesters launched ten demands for the reform of the monarchy. These include abolition of the lèse-majesté law, cancellation of the transfer of two army units under Vajiralongkorn’s direct command, revocation of the 2018 Crown Property Act approving transfer of all shares under Vajiralongkorn’s sole possession, reduction of the monarchy’s promotion budget and cessation of monarchy propaganda and glorification programmes.

The genie has been let out of the bottle and what has been said cannot be unsaid. Criticising the monarchy today is an irreversible process.

The palace response has not been much different than the Thai government’s reaction to Royalist Marketplace. At best, the rebuttals are lacklustre; at worst, they have been vicious and detrimental. Street protesters were arrested, detained, imprisoned and charged with lèse-majesté. Similarly, some members of Royalist Marketplace were arrested and charged with lèse-majesté and cyber crime.

At the other end of the spectrum, a wider space for critical discussions on the monarchy is liberating, if not revolutionary.

Some in Thailand believe their ongoing protests against the Thai establishment might not bear fruit after all and could be waning. For them, the struggle seems permanent. But they should be reminded that making the problem of the monarchy a public agenda is already an achievement in itself.

Pavin Chachavalpongpun, founder of Royalist Marketplace, is an associate professor at Kyoto University’s Center for Southeast Asian Studies.

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